Category Archives: Branding

Converse

Converse’s Iconic Branding and the Test of Time

Converse sues 31 major companies for infringing on the Chuck Taylor. What does that mean for trademark regulations moving forward? The Industrial Designers Society of America (IDSA) has filed an amicus brief in Converse, Inc.’s Feb. 1, 2017 federal circuit court appeal of the June

Gumii Day 1 Edits-3

Manufacturing Your Design Career

“What a day. What a time. Design and all it stands for and how it’s helped me succeed. Here’s how I’m manufacturing my career.” On Thursday, February 2nd 2017, CEO of ANDesign Lab, Andrew Namminga was invited to be the opening speaker for the Duncan

Office Plants

Small Business Trends : Office Plants

Looking to get more creative? It starts with your work space! Office Plants are revitalizing especially working in a high pressure, deadline driven creative environment. I looked at the NASA Clean Air Study as my point of reference for this list of “office plants for creative

WiFi

Free Wifi for New Yorkers…maybe.

FCC approves $170 million for New York broadband WiFi expansion. At long last, the FCC can move forward with reforming its rural connection subsidies for the broadband era. If you work in media, then you know that there is nothing higher than the Federal Communication

uber beacon

Uber Beacon adds Color-System to Distinguish Car for Rider

Uber Beacon has found out how to get you to your ride in the clutter of leaving a concert.  Uber announced in December 2016 that it will be deploying new hardware called Uber Beacon in select cities, starting in Miami, Denver, Nashville and Newcastle in the

granular design

How the Supreme Court Defines “Granular” Design

Granular Design vs. All-Encompassing Apple and Samsung have been at war over patent and layout designs for over 5 years now. This past month, the Supreme Court sided with Samsung and ruled against Apple in the design patent case. Here’s why it’s changed the landscape

millennials

Millennials: Largest Group of Individuals

You may think Millennials are materialistic, stubborn, narrow-minded and ego-driven…But that isn’t necessarily true. Millennials want to work for companies they can be proud of, and buy products from companies that care. The largest group of individuals, according to the U.S. Census Bureau is people

bry_1630

Which is best: Incubators or Venture Capitalists?

#Incubators were once the sleepy domain of universities and public development agencies. However, business incubators show life in the internet era. Focused on providing new ventures not just with funding, but also with services, advice, connections, and physical space, they offer a new way for

sketch325

Design Jobs That Are Prone to Die Out (or not)

It wasn’t until recently that we saw a new emergence of User-Experience design. With tech advancing so rapidly, new departments are created to adapt to new design roles. For example, it wasn’t until the last decade that we saw an uproar in UX design. Currently, they