Crowdfunding is, surprisingly, still a great option
Everyone knows about Kickstarter. We’re past the excitement phase. Now, backing a Kickstarter is as normal as pre-ordering an upcoming video game (mainly for nerds.)
A few years ago I would have bet that crowdfunding was just a fad.
Well, people are backing campaigns now, not just because it’s cool, because it’s a great way to buy products that otherwise would have been improbable to produce.
Crowdfunding could have fizzled out, but it didn’t and now is as good of a time as ever to utilize it.
Of course, with it’s maturity, the shortcomings of crowdfunding have been exposed.
There is a level of distrust associated with crowdfunding, but this distrust can easily be overcome by a solid plan, transparency, and clear deadlines.
However, this cautiousness didn’t seem to effect the amount of successful campaigns in 2014.
If you have an idea, don’t feel like it’s too late to launch a crowdfunding campaign.
There are firms dedicated to helping you coordinate entire crowdfunding campaigns tailored for success.
Crowdfunding campaigns are a great way gauge the public’s interest in your product or service, without having to first take the risk of investing in mass production.
Do you agree? Or do you think crowdfunding is still just a fad?